eBay Promoted Listings

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Grow Your eBay with Promoted Listing and Management

As an eBay advertising Partner, CSP Commerce can unlock the strategies and tools necessary to grow faster on one of the world's most popular marketplaces and ecommerce sales channels. Through organic growth and paid ad implementation and management, we’ve helped hundreds of ecommerce businesses rise above the competition by optimising their eBay and marketplace performance.

Combined with our proprietary order management software, ChannelGrabber, we are uniquely positioned to support end-to-end ecommerce growth.

If you are looking to scale on eBay and beyond we can help.

Make your Products Visible on eBay

eBay is the perfect marketplace for ecommerce retailers who want to optimise performance across all their product inventory. With robust manual analysis and ecommerce analytical tools at our disposal, we stay on the cutting edge of industry trends and keep up with new technologies. Let CSP Commerce help you to define a data driven strategy that leverages insight to maximise the opportunities to sell your inventory.

Promoted Listing Standard

Connect products with your desired consumers across the eBay network, including search and listing pages, using eBay Promoting Listing Standards. At CSP Commerce, we create powerful ads that bring shoppers to your listings on both search and listing pages. With Promoted Listings Standard connects you only pay when you sell. Decide what percentage of the sale you are willing to spend on advertising to promote an item.

Promoted Listing Advanced

Capture the visibility you want & control the ads you need with eBay Promoted Listing Advanced. Available to Above Standard or Top Rated sellers with recent sales history. We can help you build to this level and then utilise eBay Promoted Listings Advanced This means you can access preferred premium placements that utilise keywords and budget controls, and unlock pay per click price modelling.

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Benefits of eBay Promoted Listings Advanced

Top of Search

eBay’s Promoted Listing Advanced is designed to give preferred access to the super-visible, high performing top spot. One in five purchases start with a listing that appears at this very position on the search results page!

Strategic Keyword Control

We bid on the keywords that matter to you. Therefore, select keywords that ultimately help you achieve your business goals, from cost of sale efficiency to improved visibility on high impact search terms.

Enhanced Budget Control

This cost-per-click model lets us determine exactly how much each keyword and click is worth. Also, the daily budget feature enables control over how much money allocated for ads for this campaign. Therefore, by targeting your business needs, you get higher ROI than other advertising methods!

Insight for optimisation

Product listing, search term and shopper insights provide important campaign optimisation indicators to inform both current and future Promoted Listings Advanced campaigns.

Audit, Activate and Accelerate on eBay Marketplace

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CSP Commerce can help identify the opportunity for you to grow with our eBay audit. Find out the opportunity for you to:

  • Understand your market share and what brands are doing to win right now

  • Increase keyword ranking and visibility

  • Implement and manage advertising campaigns over PLA, PLS & Offsite targeting types

  • Full set-up and ongoing management of the eBay campaigns

  • Review and set campaign KPIs, aligning to your business goals.

  • All live within 7 days of account connection

  • Campaign and bid management

  • Start with a consultation to understand your current position and goals

  • Receive advice on the platforms which are best suited to your ecommerce business and ambitions

  • Access our specialist marketplace team who are dedicated to helping you scale and succeed

  • Work with a team in close contact with eBay as eBay Advertising Partners.

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FAQs

See some of our commonly asked questions below:

eBay is now offering two different levels – Standard, for those who want to display more information on their listings while also having control over promotion text; and Advanced, which allows you greater flexibility with what ads appear next your product or auctions. In addition, it gives advertisers higher priority when placing adverts onto the site.

Standard Promoted eBay Listings for those who want to display more information on their listings while also having control over promotion text.

Advanced Promoted eBay Listings which allows you greater flexibility with what ads appear next your product or auctions. In addition, it gives advertisers higher priority when placing adverts onto the site.

Promoted Listings Standard will remain a cost-per-sale model so you’ll only pay when you sell. eBay’s new cost-per-click campaign type, Promoted Listings Advanced, offers preferred access to the top spot in search results, across eBay on desktop, mobile and on the eBay app. It also offers keyword selection, and provides enhanced controls to help increase sales.

Ebay launched external promoted listings to promote eBay seller products onto search platforms and partner sites. Promoted Listings ad free structure is set the same on and off eBay. Therefore, items that are purchased within 30 days of clicking on a promoted listing, the seller pays the ad rate for the click.