Accelerate on Amazon Marketplace
Scale Organic & Sponsored Amazon Sales
As an accredited Amazon Partner, CSP Commerce gives you the tools necessary to grow faster on the world's most popular marketplace. Whether through organic growth or sponsored (paid) ad optimisation, we’ve helped hundreds of ecommerce businesses rise above the competition on Amazon.
Increase sales and market share by advertising on Amazon. Perhaps your goal is to grow your organic sales on Amazon by increasing the visibility of your inventory or you’d like to increase market share at the lowest ACoS. Or both? Our team of Amazon marketplace experts and fully managed service can help achieve your goals.
Our years of ecommerce, marketplace management and performance marketing have enabled us to deliver efficient, high-growth campaigns, resulting in accounts with ACoS as low as 2%, with an average of 8% across 100s of customers. Find out how we can help you.
Amazon Audit and Reviews
We initiate our work with Amazon Sellers by performing an extensive 52-point audit. Our team will explore and review five key areas: Above and Below the Fold on Product Detail Pages, Customer Reviews and Questions, Store Pages, Advertising and Brand Presence, and Competitor Performance. By conducting this thorough process, we can understand, plan and execute an effective marketplace strategy that aims to build upon your strengths and leverage new opportunities.
Amazon Product Listing and Optimisation
Building on the review of your Marketplace presence, we dive deeper into your content and data. From here we optimise product data and the content copy to align with best practices, Amazon SEO performance and best-in-category products. This approach ensures you can take full advantage of the digital shelf space and succeed on Amazon.
Amplify with Amazon Sponsored Ads
Advertising on Amazon is an effective way to reach more customers for your products and services. With more online shoppers initiating their search on marketplaces than search engines, it is one of the best sales channels to connect consumers with new products and brands each day.
By advertising on Amazon, you will be able to target specific audiences based on purchase history, search history, and in-market segments to help increase your brand’s visibility. Paired with its cost-effective pay-per-click model it is the ideal solution to help boost your sales.
There are three types of sponsored ad campaigns that our marketplace team will utilise to help reach your ecommerce goals. There are sponsored products, sponsored brands, and sponsored display ads.
Sponsored Product Ads
Sponsored product campaigns offer an excellent opportunity to enhance your visibility in search results, ensuring that your products appear at the top when shoppers use relevant keywords. Sponsored Product ads employ a highly effective cost-per-click (CPC) model and provide the option of automated targeting. Particularly beneficial for those new to advertising on Amazon, we use these campaigns to gather valuable insights, refine your advertising strategies, and expand your product reach.
Sponsored Brand Ads
Sponsored brand campaigns serve as an ideal means to elevate your brand's visibility and distinguish yourself from competitors. Our Amazon marketplace team will leverage these ads to prominently showcase your logo, a custom image, and three featured products, positioning them at the top of search results. By capturing the attention of customers seeking products similar to yours, sponsored brand ads establish a lasting impression and create an opportunity to connect with both new and previous customers. Furthermore, they prove instrumental in promoting your Amazon storefront and driving traffic to targeted landing pages.
Sponsored Display Ads
Employing Sponsored Display campaigns allows you to effectively reach audiences both on and off Amazon, ensuring that you engage with potential customers wherever they may be. These campaigns utilise a range of targeting strategies, including product detail page views, audience segmentation, and specific ASINs. By employing creative and visually appealing ads, Sponsored Display campaigns captivate shoppers' attention and foster increased engagement with your brand. They serve as a valuable tool in expanding your brand's reach and establishing a stronger presence in the market.
Amazon DSP (demand-side platform) can allow brands programmatically buy ads that reach new and existing audiences both on and off Amazon, and connect with your shoppers wherever they are on the web.
Benefits of Managed Amazon Sponsored Ads…
Who we work with
Our clients include major household names, high street brands, globally known products, and start-ups.
Performance marketing and paid advertising strategies that deliver results.
SEO & Content
Establish a presence and build authority to improve search rankings and increase sales.
Audit, activate and accelerate on global marketplaces such as Amazon and eBay.